Illusion of Certainty

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Category: Persuasion

New Audio Program Helps You Get Buy-in to Your Great Ideas

Have you experienced the situation where you think you have been clear in communicating what you want and need, only to be disappointed and frustrated when others do not buy in enthusiastically? Even the most thought-out, logical arguments might create unexpected resistance. That’s exactly why Dr. Peter DeShane and I collaborated to create a brand […]